Results unprecedented with Facebook Ads. CTR of 0.75% or more and a high conversion to customers. My Facebook Ads more successful campaign

We must look at all the tools we have to launch a marketing campaign.
Once identified these tools need to develop the Funel of sales, this way we will have our sales system structured and ready to be able to optimize it.
The first thing we must develop in our funel is to make our ads through Google, Facebook or other ad networks so that potential customers click and enter our landing page.
Our announcement "Ad" is central to our sales funel.
This announcement is the first door should become potential customers before reaching us.
…SI don't click, we have nothing.
So them I'll be showing one of the most successful Facebook Ads campaigns I've developed
Best of all.
I will explain step by step that this campaign was successful and the things that you must take into account so that you develop a Bell of marketing in successful Facebook.
In addition I daresay some of my most successful images for Facebook Ads.
The first thing you must establish is that you want to accomplish with your marketing campaign in your Facebook ads.
In this case for me the most important thing was to get customers to my business of Web services.

But before just launching a campaign on Facebook Ads we ask several questions.
When a potential client sees the ad that will motivate you to take action and make is clickEste a curious announcement? sarcastic? humorous?Who calls this type of anuncioCuál is the action that you want to take the person once see the anuncioCuál is the action that you want to take the person once between your landing pageQuieres to download something?Do you want to request something?

One of the biggest problems I see on a daily basis is that many ads on Facebook try to be more attractive potential for everyone, and this is a problem.
…porque after all end up paying for clicks from people who are not highly interested and not take action.
Many of these ads simply appealing to curiosity, but once the person clicks is given account that has come to something that I had no idea that expected.
My mistake # 1: When I started this marketing campaign I tried to win the largest number of clicks by appealing to curiosity.
Try different headlines such as:
Web Designer reveals 10 best kept secrets of...Free video reveals how to save money when making your site webLos 5 most common mistakes in a web site
That I learned about this type of headline for an announcement of Facebook Ad?
Even though this type of ads had a fairly high CTR, conversion of clicks to customers was too low.
So change the approach.

What was the main mission?
The main mission of the ads was showing in my marketing Bell was to make people to request a quote to offer you my services.
This was the most important thing.
So I decided to add the phrase
"Request immediate quote"
This phrase is very important because in advance gives an instruction to people who are going to do is click and it discriminates against those who simply want to enter as curious.

Which image has more clicks on an advertisement for Facebook Ad
One of the things most important Facebook ads is the image. Many people use generic images of photo galleries that not attract attention.
Others use jocular or strange images that attract attention but which are not necessarily related to their products or service.
I didn't want to follow any of these two examples you have mentioned.
…and I found the solution.
A caricature of myself in my ad.
The technique of using cartoons in the ads is must to Ryan Deiss. Your ads are the most attractive and effective I've seen. In addition to this they promote your personal brand and give it to know through his colorful cartoon.

So my mission was to do the same.
Some time ago send to prepare some cartoons of me.
And this is something that I recommend if you have your business and want to promote your personal brand, you must have your caricature.
Don't be cheap on this. Your caricature is important. Do not recommend that you hire someone in Fiverr or make something generic. None of it.
From using a professional to create your caricature. Possibly you spend about $100 to $ 200 in the creation, but your marketing results will multiply.
It is important that you include also text in your ad. This will also help you.
Ps. This type of strategy does not apply if you want to make a huge list of prospects or you are selling any product or information product. Possibly if you want to create a large list or you are selling a product of information must treat ads even more impressive with a CTR more high, because the process of selling the product online does not necessarily have a conversion of customers as high as payment for services rendered.


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Tags: Facebook ads, caricatures, Facebook Ads, Facebook Marketing, images ads on Facebook, marketing on Facebook, Ryan Deiss
Category: marketing 360

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